Having a Life Changing Offer Means Nothing if You Can’t Thoroughly and Quickly Share Why Your Audience Absolutely Needs It.

If your message doesn’t quickly demonstrate immense value…

And it doesn’t show them why your strategy & skillset is uniquely perfect for their situation…

And it doesn’t make them feel confident you can take them from where they are to where they want to be…

A Unique Message That Stands Out
and Attracts Ideal Clients Has 6-Parts

Values

Brand Values What you stand for

AIM

The Archetype Influence Mix What makes you unique

TESS

The Experience Story Sequence aka what makes you trustworthy

USE Case

Your strategy to solve problems

Offer

How you transform clients

Niche

 Rich Niche The specific problem you solve

Why would they pay to work with you?

There are thousands if not tens of thousands of people who do something “kinda like” what you do.

And without a crystal clear message that reveals the TRUTH – that your value is desperately needed in the lives of your soulmate client…

They will choose someone else.
Look, you’re incredible at what you do and you know it can change lives.

The only thing separating you from where you are from where you want to be is your message.

But don’t worry, you are definitely not at all alone.  

One of the most frustrating realities of being a small business owner who isn’t serving 5 – 20 high ticket clients each month is…

Not knowing the EXACT words thatactivates your audience’s desire to pay you money.

It’s a problem that undermines the confidence of many experts who’ve worked on their messaging and marketing, yet continue to feel like it’s just not working like it should.

It’s a haunting feeling – when something is “off” even though all of the “right” things are there…

Like there’s some mystical, unknown quality to storytelling that generates intrigue and sales…

That something is a Unique Message.

And the key to uncovering YOUR Unique Message is as simple as..

  1. Understanding the core problem your audience struggles with…
  2. Communicating how you’re the best at solving that problem…
  3. Building a 5-part marketing system to consistently remind them your expertise is the key to solving their problem…

This simple formula is the fuel to drive forward your marketing & sales results.

Without a Unique Message, marketing is like a car with no gas. Pretty to look at and with all the right gadgets you can totally show off…

But ultimately? It isn’t going anywhere.

(Which is why it feels like something is missing even though all the “right” things are there.)

That’s it.

Now, let’s not confuse the word ‘simple,’ with the word, ‘easy,’ because they’re not the same thing.

But with a proven process to extract then develop YOUR Unique Message (which has been tested and successfully applied by tens of thousands of entrepreneurs) …

And step-by-step direction to build the funnel to consistently share your Unique Message…

Let’s just say that it can be a whole lot easi-ER.

For Experts Who HATE Marketing

Pinpoint Your Exact Message to Attract MORE People Who Want to Pay Money to Work with You

Here’s what you’ll achieve during this course:

WEEKLY GROUP
COACHING

Clarify the core problem your audience struggles with. Understanding this problem is the key to positioning yourself at the top of your audience’s mind.

Self-Paced Curriculum

Define what makes your business incredibly attractive to your audience. In these overcrowded internet streets, being seen as having a unique solution is key to attracting the dream clients you desire.

Like-Minded Community

Align your message with the values you stand for. Make it clear you’re the type of values-driven leader that cares about creating a social impact and making money.

Quarterly Workshops

Identify the stories that demonstrate your professional expertise & life experiences. These stories help your audience to know, like and trust you’re a real expert who can help solve their problems.

Quarterly Workshops

A 5-part marketing strategy to consistently & confidently share your unique message. Finally, we bring it all together with an action plan to draw your audience to the edge of their seat, excitedly waiting for the opportunity to work with you.

Quarterly Workshops

BONUS: A 1:1 call with a Business Advisor to receive direct feedback, guidance and direction on the marketing plan you develop during this course.

At the end of this course you’ll not only be able to powerfully communicate your unique value…

But you’ll also be equipped with tangible strategies, structures & systems such as:

A StoryBank full of the right stories to build your authority, instantly establishing credibility with your audience…

1-2 Irresistible offers your audience wants to buy…

The power words and phrases unique to your business that will help you consistently and confidently share what you do…

The proven framework to tell persuasive stories to tell persuasive stories that get your audience sending you DM’s that ask about how they can work with you….

A Unique Solution Expertise (USE Case) to communicate how your process will create stand-out results…

A map that identifies the 5-part marketing strategy to build a lean, effective marketing funnel…

Plus so much more…

Our proprietary messaging system is the same that 7 & 8-figure women leaders have used as a cornerstone of their success.

The same can happen for you.

The Messenger Course

Course Plan

$499

For the entrepreneur who wants to attract more of the right people by getting really good at communicating what makes them unique

What you get

  • Unique Message Model Curriculum- The step by step process to identify, build, and leverage your Unique Message.
  • Unique Message Model Dashboard Training- The living framework to consistently create content and offers that clearly tell people why it’s in their best interest to join your offers, and why they should join now.
  • 1x (one) 100% off ticket to The Messenger Live- The opportunity to join a transformative in-person experience that will enable you to explore and solidify the brand you hope to represent in the world.

1-pay of $499
2-pay of $300

OH THAT’S RIGHT – WE DIDN’T EVEN MENTION THE

We only want to work with people who feel like this program is an excellent fit for their needs.

We’ve created an 8-Week Program Roadmap that will walk you through the most important items in this program to completely transform your brand message..

The 8-Week Program Roadmap alone is worth $5,000 because of the level of confidence it will give you as you develop & deliver your Unique Message.

During the trial you’ll get 100% access to every single thing in the Messenger Mastermind program. That’s right – complete access with no gatekeeping whatsoever.

We’ll happily take on the risk of giving you this access because we know by the time you complete the 8-Week Program Roadmap, you’re never going to want to leave.

Pop Quiz: Does your Audience Understand the Words That Are Coming Out of Your Mouth?!

Yes, that was a bad attempt at a Rush Hour reference – but it doesn’t change the question.

If you can’t say with complete certainty your audience understands EXACTLY what you do and EXACTLY why you’re essential to their growth…

Then they don’t.

See, there’s a very common problem every single expert suffers from when it comes to their message…

We call it “Smarty-Pants Syndrome.”

Basically, experts understand what they do at a PhD level. But their audience understands what they do at a kindergarten level.

There’s a huge disconnect between the words leaving the expert’s mouth and the words their audience actually hear & read.

So, what happens?

Highly skilled experts work their buns off writing emails, webinars, social media content, blog posts, workshops, sales pages and challenges.

They put all of their heart and soul and existence into creating these assets, knowing once they share it they’ll attract new leads and convert new clients…

Except it falls flat.

So they try again. They re-do everything, making a new set of content, dropping every bit of passion they have into their copy…

And it falls flat – again.

They do this over and over and over again until they reach a breaking point, telling themselves, “No one is responding to what I’m doing – I must suck.”

(Ever struggle with Imposter Syndrome? Well, you’re not alone.)

Basically, the content you’re sharing is confusing your audience. And guess what? Confused people don’t buy.

In fact, confused people are repelled from spending money, because…

They don’t believe you understand their problem…

Which means they don’t understand that you can solve their problem…

Which means they have no reason to spend money with you.

Which is why the Unique Message Model was created.

This framework was built as a guide for experts to pinpoint the core message that will turn complete strangers into raving clients.

Using this framework, we’ve helped our clients to generate more than $82 million in new money since 2018.

Every single expert who has found massive success in the online world has one thing in common – communicating why their ability to solve their audience’s problem is different from everyone else’s.

They’re not extreme extroverts…

Or the most tech savvy…

Or hold the most degrees…

OR do the most livestreams on social media.

They’re simply really good at communicating why their approach is the best option to solve their audiences problem.

With a unique message in hand and a 5-part marketing strategy to put that message in front of more people, you’ll find that getting a bunch of people to spend thousands of dollars with you is actually really simple.

TL;DR?

Say bye bye to angst, overwhelm and anxiety, because you’re about to have a unique message that will show people why they need to spend a whole lotta money with you.

Our ENTIRE Curriculum Library

Orientation5 Modules00:25:00
Our Certified Confidently Coach will walk you through how to use this program to create the business results you desire.
Unique Message Model: Values4 Modules00:46:51
Align your message with the values you stand for. Make it clear you’re the type of values-driven leader that cares about creating a social impact AND making money.
Unique Message Model: AIM2 Modules00:44:02
Define what makes your business incredibly attractive to your audience. In these overcrowded internet streets, being seen as having a unique solution is key to attracting the dream clients you desire.
Unique Message Model: TESS3 Modules00:33:29
Identify the stories that demonstrate your professional expertise & life experiences. These stories help your audience to know, like and trust you’re a real expert who can help solve their problems.
Unique Message Model: Offer2 Modules00:23:49
At the end of the day, people buy solutions. Here you’ll refine your offer to build it into something that will solve the deepest problem your audience struggles with.
Unique Message Model: USE Case2 Modules00:22:21
People want to understand the strategy behind solving their problem. This thought process is critical to them seeing themselves go through the process of working with you to solve their problem
Unique Message Model: Riche Niche 1 Modules00:28:00
Clarify the core problem your audience struggles with. Understanding this problem is the key to positioning yourself at the top of your audience’s mind.
Strategic Basecamp 8 Modules03:34:23
In order to hit your goals you must have an accurate understanding of the “Point A” you’re starting from. Here you’ll set realistic business goals, map out what’s required to achieve them and set boundaries around what’s worth focusing on, and more importantly, what isn’t.
Create Your Perfect Program 4 Modules05:00:00
At the end of working with clients, you want to have an offer ready to keep them working with you. Here you’ll learn the step-by-step plan to create great, easy to sell offers by quickly building & testing your ideas in a way that gets you paid and conserves your resources.
Launch It Together 25 Modules01:36:00
Launching is the concentrated effort to create momentum to grow your business in leaps and bounds. Here you’ll learn the most effective way to launch your Perfect Program so you can get it in front of as many of the right people as possible. This step-by-step guide takes you through 25 days of micro-wins to get your offer fully built and out into the world.
Mindset 15 Modules02:10:28
Mindset is the most critical asset in building a business. Here you’ll develop the mindset that successful people embody to show up motivated and inspired, even when the process gets hard, so you can serve and impact at the highest level possible in alignment with your goals and mission.
Messaging 8 Modules01:51:06
A clear message that communicates the value you provide and what makes you different is critical in today’s noisy world. Here you’ll learn to share stories that enroll clients by developing the message that speaks to your audience's deepest desires.
Marketing 19 Modules05:51:52
A system that consistently moves people from, “I have no idea who you are,” to, “I’m paying you right now,” makes enrolling clients much easier. Here you’ll learn to create a marketing system that builds trust with your audience.
Monetization 9 Modules01:17:54
Enrolling clients into actually paying you money is the skill that will make you a lot of money. Here you’ll learn a structure to have deep, heartfelt conversations with prospects to enroll them into paying you money so you can help them solve their problems.
Systems Library 12+ Modules02:00:00+
The best businesses run on predictable, time efficient standard operating procedures that get things done as effectively as possible. Here you’ll get access to every tool, system, process, swipe file, and mind map we’ve successfully used in our business. We continue to add to this library quarterly as we test and perfect new business strategies.
Track Your Success 4 Modules02:30:58
Success comes to those who are able to change what didn’t work and tweak what did work so it works better, faster, and cheaper. Here you’ll learn to identify and measure the areas of your business that when improved will create massive results.
Yes Machines! 3 Modules02:13:36
The exact project plans, campaign briefs,email/video/social media swipe copy for what our team has launch-tested and client-approved in the 3 YES MACHINES (Challenges, Webinars, and Live Events) we use to market and sell our expertise online and offline.
Trust Funnel 1 Modules06:00:00
A high-converting sales strategy built on demonstrating that your business is trustworthy. In this workshop you’ll learn to and build a trust-infused sales funnel.
Strategic Power Plan 2 Modules06:00:00
An in-depth workshop for Experts who want to achieve predictable success online with clarity and confidence, even in an unpredictable world. Here you’ll build a clear plan that maps out what’s absolutely necessary for you to make $10k+ each month.
Copywriting Confidently 1 ModulesN/A
Copywriting is the most important skill in the entire world of business building. Here you’ll learn to craft the words that get your audience to hop up out their seat to jump with joy because they found someone who finally gets them.
Branding Confidently 1 ModulesN/A
If you want your visual assets to match the essence of your message and marketing, you need to take inventory of what your brand stands for so you can create graphics on your own and/or direct a graphic designer to help you translate it. We give you the same Aesthetics Assessment we use whenever we onboard a graphic designer on our team, which helps us communicate what we desire much more clearly.

Meet Your Soon-to-Be Personal Brand Strategist

JENNIFER “JEN” KEM

Forbes’ #1 Brand Future and Business Coach to some of the most successful online Personal Brands who create massive offline impact.
Hey there, I’m Jennifer Kem.

My friends call me Jen, Jen Kem, Jenny from the Block and at times JK (which definitely doesn’t stand for “just kidding” because I take your time and business very seriously) – feel free to pick your favorite. 😉

My company facilitates the process for Personal Brand to clarify their Unique Message, leveraging its magic to attract and convert the right people. Once uncovered, we teach them to build the 5-part marketing funnel that strategically drops tasty breadcrumbs until they’re drooling with desire to become a client.

Because, let it be clear, what you provide is the cure to the deepest problem your audience is struggling with.

However, until they’re aware you exist and have the solution they need, they will continue to be metaphorically starved – which just isn’t fun for anyone. 🥺

And if there was ever a time to showcase your expertise THIS is that time.

“You mean during an election year when everyone is concerned about the economy?”

“You mean in a time of civil unrest when people are more divided than ever?”

“You mean with the looming threat of Cancel Culture coming after me for sharing my most authentic thoughts?!”

Yes, yes, and yes.

While the world is gloom and doom (with a new world ending event, like, every other week), the online education space is booming because people need support more than ever.

Which means it’s time to extract, reveal, and leverage YOUR secret sauce to connect with and help as many people as possible.

Your gifts are needed, and there are a group of people ready and willing to pay a lot of money for it…

If only they knew who you were AND understood exactly how you can help them.

Over the last two years my clients have collectively made $42,713,861.63 in new money.

And it isn’t because they’re business savants who tapped into some “secret strategy” or “weird trick” or “a funnel that auto-magically brings in 7,691 leads each day.”

It’s because they got really good at talking about what makes their expertise unique and putting it in front of the right people over and over again…

Something you’ll be able to do as soon as the Personal Brand Activator is done.

Take a moment to let that sink in.

By the end of this course you’re going to develop the core message and offers that will turn complete strangers into raving, high paying clients and build the 5-part marketing structure that will attract them.

Sounds like the support you’ve been looking for?

Good, because once this is locked in, you’ll have more clients than you’ll know what to do with (which is a great problem to have).

Specific. Compelling. Unique.

Three words to describe your message after this course

The whole point of being a messenger for your personal brand is getting crystal clear on the problem your audience struggles with then explaining how your approach solves that problem.

Wash. Rinse. Repeat.

The more easily you can communicate being the bright, shiny, exceptional, badass, expert unicorn you really are, the easier it is to get the right strangers to know, like, trust and buy from you.

By the end of your time in this course you’ll have a marketing strategy that puts your unique message in front of the right strangers with as little effort as possible.

Yeah, you read that right.

Some of the specific outcomes you’ll achieve in this course:

  1. Clarify the core problem your audience struggles with. Understanding this problem is the key to positioning yourself at the top of your audience’s mind.
  2. Define what makes your business incredibly attractive to your audience. In these overcrowded internet streets, being seen as having a unique solution is key to attracting the dream clients you desire.
  3. Align your message with the values you stand for. Make it clear you’re the type of values-driven leader that cares about creating a social impact and making money.
  4. Identify the stories that demonstrate your professional expertise & life experiences. These stories help your audience to know, like and trust you’re a real expert who can help solve their problems.
  5. A 5-part marketing strategy to consistently & confidently share your unique message. Finally, we bring it all together with an action plan to draw your audience to the edge of their seat, excitedly waiting for the opportunity to work with you.
At the end of this course you’ll not only be able to powerfully communicate your unique value…

But you’ll also be equipped with tangible strategies, structures & systems such as:

A StoryBank full of the right stories to build your authority, instantly establishing credibility with your audience…

A plug & play 30-day social plan to turn your social channels into consistent sources of lead generation and sales conversions…

The power words and phrases unique to your business that will help you consistently and confidently share what you do…

A high converting method to get your audience sending you DM’s that ask about how they can work with you….

A map that identifies the 5-part marketing strategy to build a lean, effective marketing funnel…

Plus so much more…

Our proprietary messaging system is the same that 7 & 8-figure women leaders have used as a cornerstone of their success.

The same can happen for you.

Unique Message Model Course

$497

For the entrepreneur who wants to attract more of the right people

What you get

  • Unique Message Model Curriculum
  • Unique Message Model Dashboard Training
  • 1x (one) 100% off ticket to The Messenger Live

1-pay of $499
2-pay of $300

FREQUENTLY ASKED QUESTIONS

What will I actually be getting out of this course?
At the end of this training, you’ll have developed your 1) unique message, 2) a 5-part marketing plan and 3) the offers to enroll clients into.
What’s an “expert-based online business?”
An expert-based business is one in which the offer provided is based on your professional experience. This is packaged in ways such as consulting, coaching, training, teaching, creative, freelancing and it includes topics such as personal & professional development, playing the guitar, knitting, barbering hair, massage therapy, cooking, and group learning experiences to name a few.
I’ve taken {insert big name course here}. Do I really need the Unique Message Model?
This curriculum allows you to work with a world renown brand strategist and a team of consultants for 2 days to develop key assets to increase how well you turn the right strangers into raving clients. Long story short, if you’re not consistently attracting the people who pay you money AND you enjoy working with – then this is a no-brainer.
Do I already need to have a website or a social media profile on every platform?
Nope. In fact, the less of this you have set up the better. The Unique Message Model process is built on the idea of doing what’s required to consistently turn the right strangers into raving clients. In many cases, this becomes more difficult when a website is set up incorrectly or marketing on multiple social platforms.
Is this training just for new(ish) entrepreneurs?
Absolutely not. This process has helped 6, 7, 8 & 9 figure companies make insane amounts of money.
Will this work for me if I’m already making 6-figures or more in my business?
Yup. In fact, this process is even better for a business of this size because there’s already data of what does and doesn’t work. This makes the overall process more effective
What if I have a product-based or e-commerce business?

Maybe. If your business is only staying in physical products then this is not an ideal fit for your needs.

However if your goal is to combine products with your professional experience to create a result, then this will work.

Examples of this include:

  • Being a reiki practitioner who sells crystal to lengthen results from energy work
  • Being a confidence coach who sell lipstick as a tool to remind clients they’re confident
  • Being a knitting facilitator who sells yarn & knitting templates to help clients practice their technique
Is this training only for coaches or online businesses?
Nope. This training is for any expert-based business owner who wants to develop the messaging, marketing & offer that will turn the right strangers into raving clients.
How much time should I set aside for this course?
It’s self-paced so you take it at the speed that works best for you, but we recommend breaking it up into 5, 90-minute sessions to 1) go through all the materials, 2) integrate it into your business and 3) quickly begin testing it out.
Will I have lifetime access?

Yes. You will get lifetime access to the course curriculum.

Do I have to be tech-savvy to succeed with this training?

Nope. All you need to know is how to access the PDF workbook we’ll provide and follow instructions to log into the course portal.

join today!

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DISCLAIMER: The results stated above are my personal results and the results of my clients. Please understand these results are not typical, I’m not implying you’ll duplicate them (or do anything for that matter). I have the benefit of having gone through much training, trial, and error for years, and have an established following and history as a result. The average person who buys any “how to” information gets little to no results. I’m using these references for example purposes only. Your results will vary and depend on many factors …including but not limited to your background, experience, and work ethic. All business entails risk as well as massive and consistent effort and action. If you’re not willing to accept that, please DO NOT GET THIS PROGRAM. By submitting your personal information on any of the Confidently.me webpages, you are authorizing our company to send you informational and promotional messages via email, phone calls, and text messages.

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